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Merch & Branding

Why Are Teens Buying Shirts Older Than They Are?

Gen Z didn’t just bring graphic tees back. They turned them into culture. From thrift stores and vintage washes to oversized tour-style graphics and faded Americana prints, youth apparel trends are driving a major shift in the screen printing industry in 2026.

Swag by Season

Plan your promo strategy all year long with our Swag by Season guide — monthly merch themes, branded swag ideas, and creative ways to boost brand visibility through every season.

Earth Day Edition: Let’s Rethink Sustainable Apparel

Earth Day feels like a good moment to revisit what we mean when we say “sustainable.” Not long ago, sustainable apparel often meant one thing: Premium shirts made from alternative fabrics like bamboo. Today, the definition has evolved into something much broader — and much more meaningful.

Are We Looking at Promo All Wrong?

When most people think of promotional merchandise, they picture stress balls with a logo…or a giveaway that gets tossed in a drawer. When companies think of promo, it’s often just a line item in the trade show budget. But what if we’re looking at it all wrong?

Ordering Local vs. Ordering Online — What’s the Real Difference?

Every week it seems like a new online company pops up offering “discount” screen printing, embroidery, and promo products. Fast. Cheap. Easy. Click and done. And we get it — on the surface, it can look like a great option. But before you upload your logo and hit checkout, here are a few things worth thinking about.

Elevated Basics Are Still King

In a world saturated with fast fashion, novelty merch, and one-off statements, people are gravitating back to pieces that actually earn their place in a closet. Clean silhouettes. Premium fabrics. Garments that feel good, fit well, and work together seamlessly.

We Moved! Austin Screen Printing and Austin Embroidery are located at 8613 Cross Park Dr, Austin, TX 78754 - view map

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