Blog

Merch & Branding

IT’S ABOUT TO GET PERSONAL!

It’s about to get personal at Austin Screen Printing & Embroidery! With new equipment and expanded in-house production capabilities, we’re making it easier than ever to create high-quality, personalized apparel, promotional products, engraved gifts, and more. From one-of-a-kind keepsakes to branded merchandise for your entire team, we’re bringing more possibilities, flexible quantities, and turnaround times you’ll love—all under one roof.

Nothing to Hide: AI, Amazon & the Future of Custom Apparel

AI, automation and the “Amazon Effect” are changing what customers expect from custom apparel. Faster turnarounds, smaller orders and easier ordering are becoming the norm—but some things still come down to experience, craftsmanship and people. Here’s an honest look at where our industry may be headed and how ASP is changing along with it.

Why Fall Is the Best Season for Branded Merch

Fall is the perfect season to think beyond the T-shirt. From football and school spirit to cooler-weather layers, company events and holiday gifts, discover creative ways to make your branded merch stand out this fall.

The Fall Planning Playbook

July is the perfect time to plan for fall. Discover expert tips for spirit wear, fundraising, employee appreciation, sizing large groups, and promotional product bundles that help you stay ahead of the busiest decorating season.

Why Are Teens Buying Shirts Older Than They Are?

Gen Z didn’t just bring graphic tees back. They turned them into culture. From thrift stores and vintage washes to oversized tour-style graphics and faded Americana prints, youth apparel trends are driving a major shift in the screen printing industry in 2026.

Swag by Season

Plan your promo strategy all year long with our Swag by Season guide — monthly merch themes, branded swag ideas, and creative ways to boost brand visibility through every season.

Earth Day Edition: Let’s Rethink Sustainable Apparel

Earth Day feels like a good moment to revisit what we mean when we say “sustainable.” Not long ago, sustainable apparel often meant one thing: Premium shirts made from alternative fabrics like bamboo. Today, the definition has evolved into something much broader — and much more meaningful.

We Moved! Austin Screen Printing and Austin Embroidery are located at 8613 Cross Park Dr, Austin, TX 78754 - view map

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